Monday, September 19, 2011

Consumers File Class Action Over Alleged Deceptive Practices

Wood River, Illinois October 18, 2007

Consumers filed a class action, Quinten Spivey v. Vertrue, Inc. Case No. 07-L-31 Monroe County, Illinois. The lawsuit concerns allegations that Vertrue, Inc. uses coercive and deceptive practices to generate new business. The lawsuit was filed by Brad Lakin and Robert Schmieder of The Lakin Law Firm on behalf of their client.

Lakin said, "Mr. Spivey&39;s Bank of American credit card was charged $199.95 without his authorization for a membership in AP9 Home Works Plus."

The suit alleges that Vertrue, Inc. was sued by the US Government years ago and the settlement required Vertrue to prove memberships in their programs by recording consumer consent over the phone or in writing. The lawsuit seeks to represent a class of consumers who Vertrue failed to get the confirmation as required in the settlement with the government.

Vertrue, formerly known as Memberworks, markets at least 22 membership programs having names such as 24 Assistance, 24 Protect Plus, At Home Rewards, BusinessMax, Card Protect Plus, Connections, Essentials, Galleria USA, Homeworks Plus, Lifestyle Rewards, Main Street Savings, Passport To Fun, Premier Health Plus, Privacy Matters, Privacy Plus, Shopping Essentials, Simple Escapes, Simply You, Today&39;s Escapes, Travel Source, ValueMax, and Your Savings Club.

"The lawsuit seeks to certify a class of Illinois consumers whoVertrue allegedly charged consumers credit cards, debit cards and bank accounts for memberships without their consent," Lakin said. The suit includes claims under the Illinois Consumer Fraud Act, Illinois Credit Card&Debit Card Act and for unjust enrichment and conversion. The Lakin Law Firm is currently litigating a similar case against Trilegiant Corporation in Madison County, Illinois who markets similar memberships.

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